Written Samples
Scroll down to view various samples
Paragon Marketing Group: Road Warrior Intern
During the summer of 2021, I had the immense pleasure to learn and grow as a Road Warrior Intern at PMG. I managed the on-site activation of various partners within the sport partnerships space. I learned valuable management and critical-thinking skills, as well as, more specific experiences with marketing tactics, shipping logistics, etc.
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On a fun note, I built the first ever Great Wall of Pepsi Zero Sugar (scroll down to view pictures), became a master packer, and developed an affinity for driving U-hauls through city centers.
Click the buttons below to learn more about my internship experiences.
The Great Wall of Pepsi Zero Sugar
Game Recap
A game recap that I prepared for my Business Communications course, at the University of Michigan. It is structured as a typical press release, with the topic being a game recap of the 2019 Michigan versus Michigan State football game. I prepared this report by attending the game and taking in-game notes. (November 2019)
USA Rugby Bid Feasibility Study
As part of my coursework in sport events and tourism, my team and I compiled a comprehensive bid feasibility study for the city of Tucson, Arizona to host the USA Rugby 7's Championships. We analyzed a host of local factors, as well as the entire tourist environment in Tucson. Our study can be seen below.
Stadia as Anchors for Urban Development and Image
In order to better understand sports stadia, I pursued this study which looked at sport stadia in the context of urban development and through synecdoche imaging of entrepreneurial cities. The two main cases that I expound upon are Camden Yards in Baltimore, MD, and the model case for urban redevelopment--Petco Park in San Diego, CA.
Marketing Plan
A group pitch prepared for the University of Michigan Recreational Sports Department. We conducted thorough research to propose a winter wellness event called Winter Wipeout. In addition to the pitch, we created a written marketing plan explaining our event in immense detail. (December 2019)
Informative Report
An informative report I wrote for my Business Communications course, at the University of Michigan. The report follows the structure of a memorandum. To provide evidence of how to gain a job at Michigan football, I conducted an interview with an industry professional. (September 2019)